Let's take a look at some infamously funny, embarrassing, and at times insensitive moments resulting out of communication failures

Coca Cola printed 150 of Australia’s most common names on the label of its bottle, replacing the famous Coke logo but retaining the font

When Mozart composed Symphony No. 25 in G Min, little did he know that it would be used to sell watches in India over 200 years later!

Pricing decisions are need to be carefully thought out, because pricing can make or break your business.

Apple's powerful brand personality is largely responsible for the brand being a $2 trillion company today.

Dollar Shave Club burst onto the scene in 2012. They launched their now-famous "Our blades are f***ing great" campaign - a raging success.

Ambush Marketing is as a marketing strategy wherein an advertiser uses 'covert' methods to hijack (ambush) their rival's advertising.

'Britannia Khao World Cup Jao', a campaign which promised to send Indians to the '99 Cricket World Cup got its Big Idea and audience right.