Kanhaiya MaheshwaryOct 30, 20204 min read5 Halloween Ad Campaigns that got it right!Festivals are considered as a great time by advertisers to cash upon their creative ideas. And Halloween is one of the most important!
Kanhaiya MaheshwaryOct 29, 20206 min readSurrogate Advertising in India - Brands in DisguiseSurrogate advertising is a type of advertising wherein an ad shows a certain product in place of another banned product (like cigarettes)
Kanhaiya MaheshwaryOct 15, 20204 min read5 ads that sparked an outrage in India - From Tanishq to Tuff Shoes From Tanishq's Hindu-Muslim unity ad to Milind Soman and Madhu Sapre's intimate Tuff shoes commercial, here are 5 ads that got banned.
Kanhaiya MaheshwaryOct 12, 20202 min read3 Inspiring Campaigns that Celebrate Women EmpowermentA look at some stellar campaigns that celebrate women in the best possible way.
Kanhaiya MaheshwaryOct 3, 20205 min readTracing over a century of Cola Wars through Ads - Pepsi & Coke's famous rivalryThe world has seen a lot of brand wars. But every marketer agrees that the Cola War between Pepsi and Coke tops that list!
Kanhaiya MaheshwarySep 27, 20203 min read5 Iconic Ads that used famous classical music pieces!When Mozart composed Symphony No. 25 in G Min, little did he know that it would be used to sell watches in India over 200 years later!